Page speed is a ranking factor AND a conversion factor. My 12-step checklist that gets every client site to 90+ PageSpeed.
Server-Level Wins
Hosting on LiteSpeed or Nginx, enabling GZIP/Brotli, setting proper cache headers is the foundation.
Plugin Stack
WP Rocket for caching, Imagify for images, Cloudflare for CDN.
Elementor Fixes
Disabling unused Elementor features and enabling CSS Print Method as External File are critical.